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National Library of Australia. Woll, Thomas. Publishing for profit : successful bottom-line management for book publishers.

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Very good book for those planning to open a publishing house. Good advice and from practical to strategical this book covers several topics on the matter. Here at Walmart.

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Publishing in the 21st century is a rapidly changing business, and this highly readable and comprehensive reference covers it all: editorial acquisition and process, the importance of metadata, operations procedures, financial benchmarks and methods, and personnel management as well as product development, production, and sales and marketing. Written for the practicing professional just starting out or looking to learn new tricks of the trade, as well as self-publishers who want to understand the industry, this revised and expanded fifth edition contains updated industry statistics and benchmark figures, features up-to-date strategies for creating new revenue streams, approaches to online marketing and sales, key concepts of e-book publishing, and provides new information about using financial information to make key management decisions. Over 30 highly practical forms and sample contracts are also included for up-to-the-minute advice.

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Publishing in the 21st century is a rapidly changing business, and this highly readable and comprehensive reference covers it all: editorial acquisition and process, the importance of metadata, operations procedures, financial benchmarks and methods, and personnel management as well as product development, production, and sales and marketing. Written for the practicing professional just starting out or looking to learn new tricks of the trade, as well as self-publishers who want to understand the industry, this revised and expanded fifth edition contains updated industry statistics and benchmark figures, features up-to-date strategies for creating new revenue streams, approaches to online marketing and sales, key concepts of e-book publishing, and provides new information about using financial information to make key management decisions. Over 30 highly practical forms and sample contracts are also included for up-to-the-minute advice.

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There are multiple aspects to being an effective manager, but the bottom line is: you will be responsible for overseeing and supervising a company's activities and employees. Besides thoroughly understanding the business, you also have to be a motivator, a leader. Given all that, I still feel like being a manager is possibly the best job in the world, and the most complex. There are thousands of books about management but what follows are those that have withstood the test of time.

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